FOOD MARTKETS 2020

Markets might be the new fine dining restaurants. Hear me out. Markets combine all the things that modern patrons enjoy:

affordability, fresh ingredients, ethical sourcing, artisanal preparations and casual social experiences. You don’t have to dress up, make a reservation or leave the kids at home. You still get to enjoy unique and diverse dishes, and you can sometimes buy the ingredients that were used for those dishes at the market.

Fine dining restaurants aren’t going anywhere anytime soon. Few people plan to propose marriage or have their graduation dinner in the middle of a bustling food market. But patrons also want something that combines mind-blowing culinary experiences with the leisure of a Sunday morning. Which is why South Africans find themselves in the middle of a food market boom.

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